Automotive Commercial Relationships (AUTM 4010)

in this course, students are provided with an understanding of the nature of commercial relationships within the supply chain of the automotive industry. Students explore the role of intermediaries in the distribution channel and the value added by the functions performed. Students learn how organizations manage these commercial relationships to achieve strategic objectives.

Credits:

Credit Hours Contact Hours Lecture Hours Lab Hours Other

3.000

42.000

 

 

 

[+] Prerequisites:

Undergraduate - degree level level MRKT 1000 Introduction to Marketing Minimum Grade of 50
or Undergraduate - degree level level UAM 1001 Introduction To Marketing Minimum Grade of 50

[+] Corequisites and Concurrent Prerequisite(s):

None

[+] Equivalents:

None

[-] Restrictions:

     
Must be enrolled in one of the following Levels:
     Undergraduate - degree level


Must be enrolled in one of the following Majors:
      (BBAM) Bachelor of Bus (Auto Mgmt)
      (BBAA) Honours Bach Bus Admin(AutMgm)


Class Schedule

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