Innovation Leadership (BSNS 3002)

In this course, students examine the importance of a manageable innovation strategy for new product and service development that supports an organization's strategic business plan for organic growth. Students study how to implement a structured innovation process for idea generation, leadership requirements, organizational structure options, human resource policies, performance metrics, supporting technology options, corporate culture results, and disruptive innovation. This course uses the case study method of analysis as a basis for class discussion of innovation management issues.

Credits:

Credit Hours Contact Hours Lecture Hours Lab Hours Other

3.000

42.000

 

 

 

[+] Prerequisites:

Undergraduate - degree level level MRKT 1000 Introduction to Marketing Minimum Grade of 50

[+] Corequisites and Concurrent Prerequisite(s):

None

[+] Equivalents:

BSNS 3004 Innovation Leadership (ODE)

[-] Restrictions:

     
Must be enrolled in one of the following Levels:
     Undergraduate - degree level


Must be enrolled in one of the following Majors:
      (BBAA) Honours Bach Bus Admin(AutMgm)
      (BBML) Hon. Bach BusAdmn(Mgmt-Leader)
      (BBGM) Bachelor of Bus (Golf Mgmt)
      (BBHM) Hon Bach Bus Admin (Hlth Mgmt)
      (BAGM) Hon. Bach BusAdmin (Golf Mgmt)
      (BBAM) Bachelor of Bus (Auto Mgmt)


Class Schedule

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