Tourism Data Collection and Analysis (TOUR 2016)
Questionnaires and focus groups are common and valuable tools which can be quick, inexpensive and accurate ways to monitor customer needs and opinions. Students apply the concepts of primary research design and process to the tourism industry. Skills in basic data collection, processing, analysis and interpretation skills using research related tools and software are developed.
Credits:
| Credit Hours | Contact Hours | Lecture Hours | Lab Hours | Other |
|---|---|---|---|---|
3.000 |
42.000 |
|
|
|
[+] Prerequisites:
[+] Corequisites and Concurrent Prerequisite(s):
None
[+] Equivalents:
[-] Restrictions:
Must be enrolled in one of the following Levels:
Post Secondary
Must be enrolled in one of the following Majors:
(TRVL) Tourism and Travel
(TRSM) Tourism
(TMPD) Tourism-Mktg and Prod Develop
(TOUR) Tourism Management